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Kafka Summit London 2019

May 13-14, 2019 | London


How to Build and Operate a Global Behavioral Change Platform

Session Level: Intermediate

This talk will focus on the move from a monolithic solution to an event driven microservices architecture to allow each of our partners to offer their clients a customizable and localized Vitality offering that is based on a consistent global experience. It will include details on how we manage client demands and legal and regulatory issues specific to each market, how we can rapidly implement Vitality into a country within the space of a few months and then how we manage and support each market. It will describe wow we moved off proprietary technologies to a cloud agnostic open source, horizontally scalable hosted solution that takes advantage of technologies such as Kafka and Kubernetes etc. and the challenges faced in doing this.

In addition it will provide detail as to how Vitality streams exercise activity data real time from a multitude of device manufacturers (such as Fitbit, Garmin, Suunto, Apple) and routes it to the correct Vitality instance to analyze and allocate points to the member. Globally we process on average 50 -60 million member workouts a week. As well as how we integrate with a number of rewards partners to ensure members can access and utilize their rewards through local partners (gyms, airlines and cinemas) as well as global partners such as Starbucks, Hotels.com and Amazon.

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